Poolside Collective is a Hamptons-based accessories brand founded in Montauk by best friends Ashleigh Hults and Alicia Murphey. From their first straw tote samples to their extensive Poolside Bags line today, the beachy brand has stayed true to its colorful, cheeky, hand-embroidered, pop culture-loving roots. With fans including Gigi Hadid, Emma Roberts, and Rocky Barnes, East Coast cool girls and trendy celebrities have helped elevate Poolside Collective to cult status. Embroidered with everything from your favorite hip hop lyrics and movie quotes to simple slogans like “bikinis and martinis” and “out of office” to accurately express your vacation mood, there is truly a Poolside Bag for every vacation situation. All Poolside totes, bags, and clutches are designed in Montauk and manufactured in a woman-owned and operated facility in Morocco.