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02 Jan

Living La Vie Bleu de Vous

 

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While we've spent lots of time contemplating how French girls do their hair, wear lipstick, and throw dinner parties, we've virtually never thought about how they bikini — until now. Bleu de Vous is the brainchild of French femme Chloe Lecareux, and it's the beach equivalent of a baguette and a striped tee. Quintessentially feminine with modern, sexy twists, the suits are crafted in Mauritius of luxe Italian fabrics, and they absolutely drip with glamour. From teeny triangle two-pieces to seriously sculpted monokinis, it's officially time to consider the French factor when you're suiting up. Here are a few of our favorite styles fresh from the brand's sun-drenched Insta feed.

 

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The Brigitte Bardot charm of the St. Tropez bikini isn't lost on us — there's an alluring demureness to the gingham checked separates, which scream 'screen siren' no matter what shore you're on. 

 

 

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Looking to sex things up? Put a ring on it, à la the Bahama bikini

 

 

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There's a fierceness in the design approach, evidenced here in this killer monokini, that telegraphs that cool-girl French thing we're always striving for. 

 

 

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You'd think a pink bikini might be too girly, but as you can see here in the St. Tropez, it's still dead-on sexy. 

 

 

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Going for the gold has never looked so effortless.

 

 

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The Adelaide one-piece is an inventive take on the cutout — wear it as a one-shoulder or do as designer Chloe Lacareux does and cross the straps for a classic keyhole look.